Oyengweni Guesthouse
How We Work
We identified the problems with the existing website and created a user-centric website. The aim was to simplify the website features for users, to access all services and information they need with ease and transparency.
The Process
Oyengweni is a Four Star Guesthouse in Ladysmith, the aim was to reach out to their different potential clients that they have the ability of creating a home away from home with feeling and experience to remember.
Therefore a website a need to enable their potential clients to book and have access to the facility via online platforms.
The brand vision is to build a thriving, digitally-enabled ecosystem in all 4000+ towns and cities in surrounding the Guesthouse and all over South Africa, and help people make access accommodation facilities easier better.
The website was designed in accordance with the brand guidelines, to showcase brand values and vision through the website. The existing website of the brand was not interactive and informative. Hence, the iSearch Media Team team first analyzed the existing flaws with the website and accordingly prepared a user flow.
Our Approach
We created a user-friendly layout according to the existing brand book, colours, and brand logo. Since the website was for the people, we wanted to build a connection with the user through the website. We used light and bright colours like white, blue, and majorly orange for creating an influence on the user’s behaviour. Orange colour also represents good vibes and boosts energy, happiness, warmth and joy. While the blue colour represents stability and peace, white represents safety and purity.
The font used was sans-serif, Roboto and Open Sans to give a professional touch and make it easily readable.There was a lot of white space used to keep the design minimal and clean. To simplify communication and make it feasible, we focused on creating an image-based website. Our main objective was to create a user-friendly website to help people get easy access to the required information.
Website Responsiveness Data
Website Statistics
Nest and Rest Guesthouse
Situation
The main aim of Nest and Rest is to increase traffic and sales to their website. The internal web pages had poor rankings in the search engine results due to lowered keyword presence. We framed a digital marketing strategy and conducted a search engine optimization audit to improve the keyword ranking position and website traffic.
We revamped the company’s existing website and optimized for easy ranking. The aim was to create a user friendly website and optimize. We used the following skills to get results: Search Engine Optimization – Competitor analysis, business listing, social bookmarking, Google analytics, keyword optimization and website code optimization.
Our Approach and Solution
We started with the analysis of their website to find page rankings and visitors. We performed the keyword research process to understand the most possible keywords used by the audience and their respective positions. With a comprehensive keyword research method, we were able to create a rich set of long-tail and location-based keywords to be added in meta descriptions, titles, and header tags.
As Nest & Rest requested us to increase their sales and website traffic, we audited their contents and implemented the created keywords using the Google keyword planner tool. We optimized their H1 tag, Alt tag, and canonical and image tag to improve organic traffic.
We monitor the progress of the website after on-page optimization using Google analytics and webmaster. Our SEO analysts offered them a highly optimized website through efficient keyword optimization and promoted the website through blogs and articles.
Classy Guesthouse
About the Project
Classy Guesthouse is located at an ideal location with beautiful surroundings and a serene environment, Classy Guest House is the ideal solution for people looking to enjoy luxurious and affordable accommodation in and around beautiful city of Joburg. We offer various facilities for our guests, including internet services, a swimming pool, secure parking, air conditioning and even a private shuttle service. We make sure that our guests are as comfortable as possible. To add add value for everyone visiting our venue, we offer additional catering services which includes breakfast, lunch and dinner. You can enjoy our breakfast indoors or outdoors
Situation
Though Classy Guesthouse can provide the best user-experience to its visitors, their website holds poor search engine rankings and lacks customer visits. The company wanted us to improve the enquirers of the website visitors and widen their customer base.
Our Solution
We begin with the project by conducting the website audit to analyze the ranking factors; during the audit, we find the status of content, website speed, keyword rankings, total keyword presence and the pages indexed on the search engine.
We performed the keyword research and competitors analysis to find the new and frequently used search terms.
To improve the search visibility, we created the keyword specific title, meta description, H1 tag, canonical tag, image tag and alt tag. We set up the Google analytics and sitemap to monitor the website ranking progress.
We steadily improved their rankings with local listing through Google business page creation and building quality backlinks through social bookmarking, directory submission, forum posting, blog commenting, classified submissions and manual submission to search engines.
Results
The Hoverman
About the Project
Hoverboard and Accessories from South Africa’s leading and most trusted hoverboards for sale shop. With more than 20k fans & followers on our Facebook page: , you can trust our services. Get the smart Bluetooth hover boards of different sizes and design at best buy. We offer wholesale prices on our hover boards since we import directly form manufacturers overseas. With plenty types of hoverboards for sale, our quality is great and prices are unbelievable starting from as low as R1999 for 6.5 inch plain colors and R3650 for the 10.5 inch off-road. All come with 3 months warranty
Situation
- Being the largest Hoverboard suplier in South Africa, HOverboard focuses on expanding their growth in India with the help of digital marketing solution. Their website suffers from lower search engine rankings and poor customer visits.
- We took the challenge as the opportunity to increase their website visitors and enhance their conversions by local listing and improving overall search engine ranking.
Solution
Our design and development team provided them a superior website with an excellent design that meets the expectations of the next-generation customers. To bring search engine visibility, we studied the website and build a sitemap. Through competitor research, we find the strategies used by them.
We conducted the keyword research, to identify the most prospective keywords for your website and use those keywords in website, title, Meta descriptions and content. We created strong Meta title and description for a quick listing of the websites.
Our SEO experts submitted the website in reputed business listing websites and promoted their services through blogs and articles. Our team monitors the progress of the website through Google analytics and steadily improved the ranking
Optimization Statistics
Fixonate Consulting
Their website holds poor search engine rankings and lacks customer visits. The company wanted us to improve the enquirers of the website visitors and widen their customer base.
During the Covid pandemic, Fixonate observed a massive dip in search trend and volumefor accounting firms. To tackle this challenge we came up with an idea to create new pages as price-related pages and new brands. We worked on the new set of keywords by identifying new keywords and subcategories, which helped increase the brand revenue.
Skill Sets Used
Search Engine Optimization – Competitor analysis, business listing, social bookmarking, Google analytics, keyword optimization and website code optimization.
We provided the best user-experience to its visitors, their website holds poor search engine rankings and lacks customer visits. The company wanted us to improve the enquirers of the website visitors and widen their customer base.
Optimization Statistics
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. A holistic, user-centric perspective is what truly sets one apart. together for the first time. We provide elegant solutions.
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
We Will Be Useful to You
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. As your budget progresses and evolves, continue referring to your SMART objectives. Stay focused and remember your goals – they will always inform what your next step will be!
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Cum et essent similique. Inani propriae menandri sed in. Pericula expetendis has no, quo populo forensibus contentiones et, nibh error in per.
As your budget progresses and evolves, continue referring to your SMART objectives. Stay focused and remember your goals – they will always inform what your next step will be!
Zi Attorney Inc
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. A holistic, user-centric perspective is what truly sets one apart.
How We Work
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. A holistic, user-centric perspective is what truly sets one apart.
Optimization Statistics
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. A holistic, user-centric perspective is what truly sets one apart. together for the first time. We provide elegant solutions.
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
We Will Be Useful to You
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. As your budget progresses and evolves, continue referring to your SMART objectives. Stay focused and remember your goals – they will always inform what your next step will be!
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Cum et essent similique. Inani propriae menandri sed in. Pericula expetendis has no, quo populo forensibus contentiones et, nibh error in per.
As your budget progresses and evolves, continue referring to your SMART objectives. Stay focused and remember your goals – they will always inform what your next step will be!
Wiztek
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. A holistic, user-centric perspective is what truly sets one apart.
How We Work
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. A holistic, user-centric perspective is what truly sets one apart.
Optimization Statistics
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. A holistic, user-centric perspective is what truly sets one apart. together for the first time. We provide elegant solutions.
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
We Will Be Useful to You
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. As your budget progresses and evolves, continue referring to your SMART objectives. Stay focused and remember your goals – they will always inform what your next step will be!
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Cum et essent similique. Inani propriae menandri sed in. Pericula expetendis has no, quo populo forensibus contentiones et, nibh error in per.
As your budget progresses and evolves, continue referring to your SMART objectives. Stay focused and remember your goals – they will always inform what your next step will be!
Sikhulekile Trading
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. A holistic, user-centric perspective is what truly sets one apart.
How We Work
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. A holistic, user-centric perspective is what truly sets one apart.
Optimization Statistics
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. A holistic, user-centric perspective is what truly sets one apart. together for the first time. We provide elegant solutions.
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
We Will Be Useful to You
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. As your budget progresses and evolves, continue referring to your SMART objectives. Stay focused and remember your goals – they will always inform what your next step will be!
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Cum et essent similique. Inani propriae menandri sed in. Pericula expetendis has no, quo populo forensibus contentiones et, nibh error in per.
As your budget progresses and evolves, continue referring to your SMART objectives. Stay focused and remember your goals – they will always inform what your next step will be!
Copier and Printer
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. A holistic, user-centric perspective is what truly sets one apart.
How We Work
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. A holistic, user-centric perspective is what truly sets one apart.
Optimization Statistics
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. A holistic, user-centric perspective is what truly sets one apart. together for the first time. We provide elegant solutions.
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
We Will Be Useful to You
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. As your budget progresses and evolves, continue referring to your SMART objectives. Stay focused and remember your goals – they will always inform what your next step will be!
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Cum et essent similique. Inani propriae menandri sed in. Pericula expetendis has no, quo populo forensibus contentiones et, nibh error in per.
As your budget progresses and evolves, continue referring to your SMART objectives. Stay focused and remember your goals – they will always inform what your next step will be!
WeCount Accounting
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. A holistic, user-centric perspective is what truly sets one apart.
How We Work
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. A holistic, user-centric perspective is what truly sets one apart.
Optimization Statistics
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. A holistic, user-centric perspective is what truly sets one apart. together for the first time. We provide elegant solutions.
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
We Will Be Useful to You
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time.
Digital technology has made our world more transparent and interconnected, posing new challenges and opportunities for every business. As your budget progresses and evolves, continue referring to your SMART objectives. Stay focused and remember your goals – they will always inform what your next step will be!
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.
Cum et essent similique. Inani propriae menandri sed in. Pericula expetendis has no, quo populo forensibus contentiones et, nibh error in per.
As your budget progresses and evolves, continue referring to your SMART objectives. Stay focused and remember your goals – they will always inform what your next step will be!
